CONTENT MARKETING SPECIALIST - AMERICAS

HCL

Full Time

Experience: 1 - 7 Years

Location: (CONNECTICUT - USA)

Salary: 110000 - 150000 USD Per Year

Job Description

  • This company is a software-enabled services provider, synonymous with SAP on Cloud, focused on delivering superior, highly automated Managed Services to Enterprise customers. Our customers span multiple verticals and geographies across the Americas, EMEA and APAC. We partner with AWS, SAP, Microsoft and other global technology leaders.
  • As part of a 24/7 customer operations team, they will take direct customer responsibility to maintain and upgrade our customers cloud-based SAP environments.
  • They will contribute to build and maintain standard operating procedures and knowledge articles as well are expected to contribute to methodology and / or automation deployment.
  • You want to continue learning new technologies, approaches and solutions. You pride yourself in your ability to solve difficult problems others cannot.
  • You are able to think outside the box and can conceptualize new designs and ways of working.
  • You understand the need to and benefits of automating tasks to the maximum extent possible.
  • You like working with clients, and they like working with you. You are a team player and are happy to share your knowledge with others. 
  • This Company looking for a talented and strategic Content Marketing Specialist to join our team.
  • This position will report to the Director of Creative Services and will support the Global Marketing team in developing, executing, and managing content strategies across various channels.

Responsibilities Duties:

  • Collaborate with internal teams and subject matter experts to write compelling and informative content to support marketing campaigns, sales enablement activities, and brand awareness initiatives.
  • Develop content strategies to effectively reach the desired target audience and marketing goals
  • Research  and keep current on the latest developments and trends in our market and in Content Marketing i.e.,  search engine optimization, content trends, and consumer behavior
  • Write and publish content for a variety of platforms including blogs, eBooks, website, and social media
  • Package content in a user-friendly format that ensures accessibility and engagement for our audience
  • Maintain and refine existing content
  • Ensure that SEO and SMO strategies are effectively implemented
  • Manage content calendars and ensure that the content remains consistent across all platforms and that deadlines are met
  • Coordinate with the marketing team to ensure the timely delivery of assignments
  • Provide proofreading and editing on content from the team before publication

Key Skills:

  • Excellent writing and communication skills
  • Detail-oriented approach with the ability to manage multiple tasks and priorities in a fast-paced work environment
  • Proficiency with Microsoft Office (Word, PowerPoint, Outlook, Excel)
  • Experience creating content for social media channels
  • Familiarity with email marketing and CRM tools such as HubSpot
  • Ability to work independently and across virtual teams

Experiance Qualifications:

  • BA/BS or equivalent in communications, marketing or prior experience in the field
  • 3+ years of experience in content writing and technology marketing
  • Experience in Cloud technology preferred
  • A portfolio of published work
  • Knowledge of various content platforms such as social media, blogs, and print media
  • Strong understanding of content practices such as SEO, SMO, and PPC
  • Experience with content and layout design tools such as Adobe Photoshop and InDesign

Benefits:

Benefits: This may include training, health, insurance, commuting support, lunch service etc.